ClickFunnels may be a dominant name in sales funnel software. However, its pricing and complexity lead many online entrepreneurs to seek more affordable, user-friendly, and flexible alternatives that deliver similar results without the steep learning curve.
In this post, we’ll highlight the best ClickFunnels alternatives for building sales funnels, landing pages, lead generation systems, and email marketing campaigns, so you can choose one that fits you best.
Let’s explore the top options and find the one that’s the right fit for your business.
Key takeaways:
- ClickFunnels alternatives offer more flexible pricing and simpler tools, allowing business owners to operate without paying for features they may never need.
- Many platforms have low-cost starter plans, which are great for accessing landing page templates and integrating email marketing software.
- The best alternative depends on your workflow, whether you’ve integrated it with WordPress sites or other ecommerce platforms.
Control your funnels and payments with ThriveCart!
Quick Comparison: ClickFunnels Alternatives at a Glance
Use the table below to compare the top platforms side by side before diving into detailed reviews.
| Tool | Pricing Model | Starting Price | Best For | Lifetime? | Free Plan? |
| ThriveCart | Monthly | $495 (Standard)/$790 one-time + $295 annual (Pro+) | Revenue optimizing checkout, communities & course hosting | ✓ Yes | ✓ No |
| GetResponse | Monthly | $19/month | Email + funnels | ✗ No | ✓ Limited |
| GrooveFunnels | Monthly or One-time | Free – $97/month Lifetime deal costs $2497 or 3 x $997 | Startups | ✓ Yes | ✓ Yes |
| HubSpot | Monthly | Free – $800+ | CRM + funnels | ✗ No | ✓ Limited |
| Kartra | Monthly | $59/month | All-in-one marketing | ✗ No | ✗ No |
| Leadpages | Monthly | $49/month | Landing pages | ✗ No | ✗ No |
| Shopify | Monthly | $25/month | Ecommerce brands | ✗ No | ✗ No |
| Systeme.io | Monthly | Free-$97/month | Beginners & creators | ✗ No | ✓ Yes |
| Wix | Monthly | $17/month | SMBs & solopreneurs | ✗ No | ✓ Limited |
| WP Funnels | Yearly | $129.99- $599.99/year | WordPress users | ✓ No | ✗ No |
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1) ThriveCart
If you need a solid ClickFunnels alternative, ThriveCart might be the best option for you. Its optimized checkout pages, cart functionality, and simple workflow are ideal for people selling physical or digital products.
Why consider ThriveCart:
- Flexible payment: You don’t need to make monthly payments to get the most out of ThriveCart. Pay $495 (Standard plan) or $790 one-time + $295 annual (Pro+), and you can use the platform forever.
- High-converting checkout tools: Create one-click upsells and order bumps, and use optimized templates to sell more of your products.
- A/B testing: ThriveCart enables you to split test checkout and funnel variations to determine which one performs better and has the potential to drive more conversions.
- Built-in affiliate management: Create and run your own affiliate program.
- Global payment support: ThriveCart accepts many payment types, including cards, digital wallets, Stripe, PayPal, Crypto, Buy Now, Pay Later, and Pay As You Like. This payment flexibility allows you to easily process transactions worldwide.
- Get access to fast-loading pages, sales funnels, automation, analytics, and reporting features.
- ThriveCart Academy: Allows coaches and creators to create and host their own courses and communities. Includes native video hosting, quizzes, certificates and gamification features.
Pay Less and Keep Everything
ThriveCart gives you a 14-day free trial before you spend a cent – no commitment, no lock-in. After that, it remains significantly more affordable than ClickFunnels every single month, without cutting features that matter to course sellers and digital product businesses. Native email support is on the ThriveCart roadmap and is coming in 2026. Until then, add your email platform via one of ThriveCart’s integrations or Zapier connections.
Here’s how the numbers compare:
ClickFunnels $97-$297/month $1,164-$3,564 per year | ThriveCart $495 (Standard plan) or $790 one-time + $295 annual (Pro+). Add ThriveCart Academy for $37-$97/monthly for communities, gamification, certificates, and native video hosting 14-day free trial, then month-to-month |
| ✓ 14-day free trial | ✓ 14-day free trial |
| – Basic checkout optimization | ✓ Advanced checkout optimization features |
| ✕ BNPL payments | ✓ BNPL payments (+14% lift) |
| – Affiliate platform (add-on cost) | ✓ Affiliate platform (included with Pro+) |
| ✕ Built-in LMS | ✓ Built-in LMS (ThriveCart Academy included) |
The gap isn’t just price. ClickFunnels is built around funnel volume and brand marketing – not checkout conversion depth.
Best suited for: Product sellers, online course sellers, and ecommerce brands that prioritize checkout optimization.
ThriveCart has fast load times, a simple setup, and transparent pricing. It works seamlessly with email marketing software, page builders, and digital marketing tools that ecommerce businesses and course creators usually use.
The direct integrations help automate customer workflows, making it crucial for teams that don’t usually need an all-in-one solution but still need access to marketing tools.
2) GetResponse
Originally focused on email marketing, this platform now offers basic funnel tools, landing page builders, and entry-level automation features.
GetResponse has a smart traffic feature, A/B testing, and pop-ups for conversion. Like all other platforms, it has a drag-and-drop builder for landing pages.
Why consider it:
- Conversion funnel builder for ads, landing pages, and email journeys.
- Email and automation workflows.
- Basic plans start around $19 to $69 per month, depending on your list size. You can get custom pricing for tailored solutions.
Best suited for: Marketers who rely on email automation and want to add funnel features on top.
Dive deeper into the latest GetResponse features to see if it’s still the best value for creators and small business owners today.
3) GrooveFunnels
Originally focused on email marketing, this platform now offers basic funnel tools, landing page builders, and entry-level automation features.
GetResponse has a smart traffic feature, A/B testing, and pop-ups for conversion. Like all other platforms, it has a drag-and-drop builder for landing pages.
Why consider it:
- Conversion funnel builder for ads, landing pages, and email journeys.
- Email and automation workflows.
- Basic plans start around $19 to $69 per month, depending on your list size. You can get custom pricing for tailored solutions.
Best suited for: Marketers who rely on email automation and want to add funnel features on top.
Dive deeper into the latest GetResponse features to see if it’s still the best value for creators and small business owners today.
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4) HubSpot
HubSpot is best known for its CRM capabilities. The Marketing Hub of this platform adds tools for email marketing, automations, and landing pages.
Why consider it:
- A free CRM tier plus paid Marketing Hub plans.
- Landing pages, forms, automation flows, and personalization.
- Includes analytics and integration with sales pipelines.
- Pricing ranges from small business tiers to enterprise costs (typically higher than ClickFunnels for large lists).
Best suited for: Teams needing CRM plus funnels in one ecosystem.
This review put the HubSpot ‘Customer Platform’ to the ultimate test. See if it’s truly the best all-in-one CRM, or if you’re just paying a premium for features you’ll never use.
5) Kartra

Why consider it:
- Includes marketing automation engine with sequences, tagging, and tag management.
- Built-in helpdesk, membership sites, and sales CRM.
- Central dashboard for sales team coordination.
- Support for videos, calendars, ad management, and checkout pages.
- Plans start at $59 per month and can range up to $229 per month for advanced features.
Best suited for: Businesses that use automation and multiple marketing tools in addition to basic funnels.
Discover if Kartra can actually replace your entire marketing stack or if it’s just a collection of ‘jack-of-all-trades’ tools in this review:
6) Leadpages

Why consider it:
- Library of landing page templates designed to support conversions.
- Drag-and-drop builder that helps create pages for mobile and desktop.
- Major marketing and sales CRM tools integration.
- A/B testing features to test page variations.
- Entry plans start around $49 to $99 per month, and the custom plan varies by negotiation and features.
Best suited for: Small businesses, marketers, and entrepreneurs who need to create landing pages without using advanced funnel tools.
Here’s an expert, hands-on review of Leadpages to see if it actually delivers on its promise of high-converting landing pages:
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7) Shopify

Why consider it:
- Shopify’s ecommerce ecosystem plus app-based funnel builders.
- Apps designed to support sales funnels, such as Funnelish and Zipify Pages, expand what Shopify can do.
- Ideal for physical product stores that require custom checkout flows.
- Basic plan for solo entrepreneurs is at $25/month, Grow plan for small teams is at $65/month, Advance plan for global reach is at $399/month, and Plus plan is at $2,300/month.
Best suited for: Ecommerce brands focused on conversions and sales optimization.
Here’s a review of Shopify’s latest conversion-boosting features. See if they can truly offset rising customer acquisition costs in 2026.
Make every sale effortless. Streamline your checkout with ThriveCart today.
8) Systeme.io
Another alternative that offers a free plan, Systeme.io enables users to utilize a marketing platform to create landing pages, send email campaigns, and automate sales.
Why consider it:
- Free plan available with basic funnels, email automation, and membership tools.
- Drag-and-drop funnel and landing page builder.
- Built-in affiliate and email marketing automation tools.
- Paid plans start around $17 to $97 per month, with upgrade tiers for more contacts and funnels.
Best suited for: Small businesses and creators who want to manage sales funnels, email marketing, online courses, payments, and affiliate programs in one platform.
Here’s an expert review of System.io:
9) Wix

Why consider it:
- Drag-and-drop editor, custom domains, pop-ups, forms, and email marketing.
- Create visual design without coding.
- Doesn’t natively match full sales funnel logic, but serves basic lead generation and conversion flows.
- Light plan to get the basics is $17/month, Core plan to engage the audience is $29/month, Business plan to grow your brand is $39/mo, and Business Elite plan to scale your business is $159/month.
Best suited for: Small businesses or online business owners who need landing pages, email marketing, automation, payment processing, and sales funnels without the need for multiple setups or tools.
In this review, Wix is put to the test. See if its 2026 performance and SEO capabilities actually live up to the massive marketing hype.
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10) WP Funnels

Why consider it:
- Tools such as CartFlows, FunnelKit, and OptimizePress allow building funnels, membership sites, and checkouts within WordPress.
- Some offer one-time pricing or yearly plans.
- Manage sales, payments, and customer access without leaving WordPress.
- Some include templates for funnels, membership areas, and checkout pages.
- The Starter plan for solopreneurs is $129.99/year, the Pro plan for small businesses is $199.99/year, the Business plan for entrepreneurs is $399.99/year, and the Agency plan for marketers and funnel hackers is $599.99/year.
Best suited for: WordPress users who want ownership, customization, and cost savings.
Experts share their honest opinion on WP Funnels in this review:
ClickFunnels Pricing vs. Alternatives: 3-Year Cost Analysis
One of the biggest reasons people leave ClickFunnels is cost. The platform charges $99-$249/month (billed annually), which adds up fast. Here’s what three years of funnel software actually costs across the most popular platforms:
Platform | Year 1 | Year 2 | Year 3 | 3-Year Total |
ThriveCart (Standard) | $495 | $0 | $0 | $495 |
ThriveCart (Pro+) | $790 | $295 | $295 | $1380 |
ClickFunnels (Launch) | $1,164 | $1,164 | $1,164 | $3,492 |
ClickFunnels (Optimize) | $3,564 | $3,564 | $3,564 | $10,692 |
Kartra (Essential) | $708 | $708 | $708 | $2,124 |
GetResponse (Creator) | $828 | $828 | $828 | $2,484 |
Leadpages (Standard) | $588 | $588 | $588 | $1,764 |
How to choose the best ClickFunnels alternative
Choosing the best alternative to ClickFunnels requires evaluating how well each platform aligns with your goals, workflow, and long-term growth plans. Consider the following:
- Budget and pricing plans: Compare free, starter plans, and paid plans to determine which platform matches your needs without shelling out additional cash.
- Required features: Decide whether you want full sales and marketing automation, a tool for online courses, or a simple landing page builder.
- Ease of use: Select platforms that offer drag-and-drop building and straightforward navigation.
- Integrations and compatibility: Make sure the platform of your choice seamlessly works with your CRM and ecommerce system.
- Scalability: Your platform should support your online business as it grows, allowing you to use expanded funnel tools to draw more audience.
- Support and documentation: Check if the platform has a reliable customer service, community support, and training materials.
Think long and hard about what you really need before committing to any particular platform.
FAQs
Q: Is there a free alternative to ClickFunnels?
A: Yes. Systeme.io offers a free plan with basic funnels, email automation, and membership tools. GrooveFunnels also has a free tier, though feature limits apply. HubSpot’s free CRM with limited marketing features is another option for teams focused on CRM workflows.
Q: What platform is better than ClickFunnels?
A: For most online sellers, ThriveCart is better than ClickFunnels. It’s cheaper over time, faster to set up, also offers courses and communities, and is purpose-built for checkout conversion.
Q: Why is everyone leaving ClickFunnels?
A: The most common reasons are cost (ClickFunnels charges $97-$297/month), a steep learning curve, and bloated features that most users never need. As cheaper, simpler alternatives have matured, many business owners find they can achieve the same results at a fraction of the price.
Final word on ClickFunnels alternatives
All these ClickFunnels alternatives offer a variety of tools to help you build funnels, design pages, and automate your marketing. Whether you’re starting with a free plan or just need a simple landing page template, these platforms provide features to grow your business in 2026 and beyond.
But when it comes to the ultimate combination of value and performance, ThriveCart takes the lead. With flexible payment terms, you’re looking at a platform that pays for itself within months, and keeps paying for itself every year after.
With ThriveCart, you can seamlessly manage your entire sales journey, from capturing initial interest to closing the final purchase, all in one intuitive platform. It’s more than just a tool; it’s the engine that can elevate your business to new heights.







